Smart Ways Your Business Can Benefit From Online Auctions

It seems as if everyone is talking about online auctions. And why not. There are thousands of online auctions on the internet with more popping up everyday. People love them because they can usually find great bargains. Businesses are now also seeing the benefits of online auctions. Below are five ways your business can benefit from online auctions.

1. Get Rid Of Excess Inventory

You could sell your excess or discontinued products at an online auction. Your unsold inventory is doing you no good sitting around, collecting dust. It's an effective way to make extra income and it won't be a total loss for your business. You could even get lucky and make a profit depending on how much people will bid for your excess inventory.

2. Test Pricing For New Products

An easy way to test new product prices is to see what people will bid for them at an online auction. First, sell your product at three different online auctions. Next, calculate the average selling bid from all three auctions and that will be your selling price for your new product.

3. Sell Your Products

You can get your product in front of a large audience by selling it at an online auction. Some of the bigger auction sites draw over millions of hits a year. The key to being successful is to sell your product at multiple online auctions at the same time. Let's say you sold one product a day from just one auction site. If you sell your product at one hundred online auction sites that would be one hundred sales a day!

4. Start Your Own Online Auction

Drive traffic to your web site by starting your own online auction. People will visit your web site to find bargains and to sell their own products. You will get plenty of repeat visitors from people rebidding on products and adding new products to sell. You could also charge other businesses to advertise on your web site.

5. Lower Your Business Costs

You can find lower prices on business supplies and equipment at online auctions. I'm not saying all the time, but before you go pay retail for a new printer try bidding on one first. A company may be selling them at a lower price at an online auction because they have excess inventory.

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In The News:


Minneapolis Star Tribune

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Hamden police auction rids department of old items while adding to town's ...
New Haven Register
By Ann DeMatteo, Register Staff HAMDEN — Some chairs and desks, three coat racks, six doors, three telephones, a chalk board and an electric pencil sharpener are no longer town property as a result of an auction held at the old detective bureau ...
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Bloomberg

Treasurys fall as stocks gain; auction on tap
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Treasuries Fall Third Day Before European Summit, Note AuctionsSan Francisco Chronicle
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Spanish, Dutch Funding Costs Move Opposite At Auctions
Wall Street Journal
By Emese Bartha Spain's borrowing costs rose further at Tuesday's Treasury bill auction, underlying the market's unease with the country's funding sustainability as bank recapitalization needs, frail finances in some of its regions and an upwardly ...

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New York Daily News

Babe Ruth jersey fetches a 'Ruthian' $4.4 million at auction
Chicago Sun-Times
By MIKE FITZPATRICK AP Sports Writer May 21, 2012 9:58AM This undated photo provided by SCP Auctions shows a circa 1920 New York Yankees baseball jersey worn by Babe Ruth that sold for more than $4.4 million at auction, Sunday, May 20, 2012.
Babe Ruth's jersey sold at auction: Piece of Yankees' history has mighty price tagnewjerseynewsroom.com
Babe Ruth's Yankees jersey sells for record-setting $4.4M at auction; Lawrence ...New York Daily News
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African Markets - Factors to watch on May 23
Reuters
EVENTS: KENYA - 5-year treasury bond auction worth 3 billion shillings, 182-day T-bill auction UGANDA - Auctions of 2-year, 5-year bonds worth 100 billion shillings SOUTH AFRICA - April CPI data MOZAMBIQUE - C.bank on growth/inflation outlook GLOBAL ...

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Pocklington to auction off Edmonton Oilers' Stanley Cup rings
Edmonton Journal
EDMONTON — Peter Pocklington, former owner of the Edmonton Oilers, is once again putting his Stanley Cup rings up for online auction, meaning some deep-pocketed fans get another shot at buying the last remnants of the Oilers' glory days.

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Brazil Central Bank Calls Foreign Exchange Swap Auction
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SAO PAULO (Dow Jones)--The Central Bank of Brazil on Tuesday called a foreign exchange swap auction, offering contracts valued at the equivalent of $2.47 billion. The auction offers investors the opportunity to exchange paper linked to interest rates ...
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Music Center sells time with Gehry and Domingo in online auction
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Its first-ever online auction is going on right now, with 36 items up for bid. They range from what you might expect — living it up at the Los Angeles Opera's opening night gala on Sept. 15, then capping the evening by getting to hobnob briefly with ...

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