Eight Reasons Why You Must Add Audio to Your Website

NUMBER 1 : INTERNET USERS REMEMBER WHAT THEY HEAR
Did you know that Internet users remember only 20% of what they read while remembering an amazing 70% of what they hear? Audio on your website will help your message stay with fresh your visitors for longer.

NUMBER 2 : AUDIO INCREASES SUBSCRIPTION RATES
Using audio to convey a personal message to entice visitors to subscribe to your newsletter will result in up to 400% more subscribers than using traditional subscription marketing methods.

NUMBER 3 : AUDIO WILL KEEP VISITORS ON YOUR SITE FOR LONGER
Using audio on your website helps to keep visitors on your site for longer. The longer visitors stay the more informed they are about your product and services and the more likely they are to buy your product or service.

NUMBER 4 : AUDIO ADDS CREDIBILITY TO YOUR WEBSITE
Adding your own voice to your website helps prospects identify with you personally, warming them to your products and services in a way that cannot be achieved by any other existing marketing technique and converting more prospects to buyers.

NUMBER 5 : AUDIO PUTS YOU MILES AHEAD OF YOUR COMPETITORS
While your competitors still hang around in the dark ages of Internet marketing, placing audio on your website gives you an enormous competitive advantage. Visitors will trust you more than your competitors and trust is the number one vital ingredient for making visitors part with plastic.

NUMBER 6 : AUDIO EHANCES EMAIL AND NEWSLETTER COMMUNICATIONS
Used in emails and ezines, audio allows you to communicate personally with your clients and subscribers, creating rapport and warming your market in a way not possible with text and graphics.

NUMBER 7 : AUDIO IS CHEAP
Basic streaming audio buttons can be put on your website for as little as $19.95. Even the most advanced solutions cost around the $97 mark! Considering the uumph these little audio buttons give your site, a once off payment of 97 bucks is not a lot to part with!

NUMBER 8 : AUDIO IS SIMPLE TO USE
You don't have to be a techie geek to put audio on your website. Most of the solutions out there require no html or flash know how at all. They are designed to be user friendly so even the technophobe should have no problem getting the job done quickly and easily!

What are you waiting for ... go add audio now!

Tracey Meagher is the founder of QuickandEasy Audio, a website that reviews all the latest resources and tools available for adding audio to your website. Visit to receive free audio resources that will get audio on your website in less than 60 minutes! [Copyright 2005 QuickandEasyAudio ]

In The News:


TechRadar UK

Sony Streaming Audio App Coming to iPhone
TechNewsDaily
by Sean Captain, Managing Editor, TechNewsDaily Sony announced today (May 22) that it's bringing its streaming service, Music Unlimited, to Apple mobile devices. It's not the company's first foray into mobile: The service has already been available on ...
Sony counters Spotify with Music Unlimited app on iOSCNET Australia

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Android Community

Should you try Spotify? NZ music streaming services compared
PCWorld.co.nz
Music Unlimited is Sony's music streaming service, available on the web, the PlayStation 3, PlayStation Vita, and on Android devices. There's plenty of music available – Sony just says it's ā€œmillions and millionsā€ – and it incorporates Sony's massive ...
Spotify hits Australia - is Freemium the future?Sydney Morning Herald (blog)
Telstra singing about MOG online music serviceThe Australian
Spotify music streaming heads to Australia and New ZealandAndroid Community
MakeUseOf
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Wired (blog)

JBL's Streaming Speaker Offers AirPlay on a Budget
Wired (blog)
The $200 OnBeat Air is a streaming music speaker built for iTunes and iOS. The clamping arm mount holds your iPhone, iPod or iPad while it charges. Photo by Jon Snyder/Wired AirPlay devices typically command a premium. If you want a speaker system that ...

and more »

World's tallest tower opens
Brisbane Times
Websites in the Fairfax Digital Network offer streaming video and audio in the Flash format. Streaming media allows you to watch video on a website as a continuous feed, as opposed to waiting for an entire audio or video file to download to your ...

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ARIA To Introduce Australian Streaming Music Chart
Tone Deaf
The streaming chart, launched by the Official Charts Company (UCC), was the first of its kind to rank ā€œaudio streams from both ad-funded and subscription streaming services in the UK, to reflect the growing interest in this new generation of music ...

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Geeky gadgets

The playGo AP1 Wirelessly Streams High-Fidelity Audio from iOS Devices to Any ...
ParamusPost.com
playGo AP1 is an AirPlayĀ®-enabled receiver that wirelessly streams audio from iOS devices to speaker systems through Wi-Fi or Ethernet. Providing true Hi-Fi quality and plug-and-play usability, the playGo AP1 is a fully featured audio player platform ...
playGo AP1 AirPlay Wireless Lossless Audio Receiver Hits Kickstarter (video)Geeky gadgets

all 8 news articles »

RedOrbit

RIM unveils audio streaming service BlackBerry Music Gateway
Network World
By Chris Martin, TechWorld The small near-field communication (NFC) enabled gadget allows users to wirelessly stream music to a hi-fi, car stereo or other audio sources. The BlackBerry Music Gateway will be available in June with a US price of $49.
BlackBerry Music Gateway Uses NFC to Stream AudioPCWorld
BlackBerry Music Gateway: Streaming So Simple Your Grandma Could Do ItMashable
BlackBerry Enters Music Streaming Market: Too Little, Too Late?RedOrbit
CNET -ITBusiness.ca
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Brisbane Times

No yoghurt for John Butler
Brisbane Times
Websites in the Fairfax Digital Network offer streaming video and audio in the Flash format. Streaming media allows you to watch video on a website as a continuous feed, as opposed to waiting for an entire audio or video file to download to your ...

and more »

Radio goes online
Times of India
To make sure that the online radio does not eat up your bandwidth, many stations stream music and content at lower qualities. Usually online radios stream at about 56 and 96 kbps which results in a loss of quality (music streaming at 128 kbps is ...
The future of radio is online, device-driven and in your carMemeburn

all 10 news articles »

MOH Technology Simplifies Direct Audio Streaming for Cisco Unified CallManager ...
MarketWatch (press release)
The MOH Technology innovation is to IP-stream the on-hold content directly to VoIP phone systems such as Asterisk and CallManager, using a low-cost IP audio device that is separate from the VoIP server -- thus avoiding the need to update files on the ...

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