Home
>
Blogging, RSS & Feeds
>
Using RSS for Publishing and Syndication

Using RSS for Publishing and Syndication

There are two reasons why you would want to use RSS as a webmaster and that is for publishing and syndicating your content. If you publish your content via an RSS channel then you can keep your subscribers notified of changes to your site, announcements and news. Publishing an RSS feed for syndication means that your are offering your content for others to republish.

RSS feed publishing is fast becoming the popular option for website owners to keep in contact with their visitors. With your own feed available you are making an information channel for your visitors to tune into. In my opinion an RSS subscriber is more valuable than an email subscriber. The reason for this is that the subscriber is in control and they can just as easily unsubscribe to your feed as subscribe to it, this makes the visitor more comfortable. With a feed, readers tend to prefer daily or even multiple updates a day. If you tried that with email you would soon be labelled a spammer.

Creating a feed for syndication purposes you are targeting a different audience, that audience is other webmasters. Where as a feed for visitors is more of a news channel or update channel a feed for syndication purposes is a content channel. By this I mean that the content of your RSS feed is designed to be republished so the feed acts as a delivery mechanism.

If you want to create an RSS feed for syndication then you should concentrate on providing content that is more verbose such as articles and press releases. Webmasters will thank you for creating a channel where they can gather much needed for their sites. You will benefit by your site and your name reaching a wider audience. If you have not considered an RSS syndication feed and you already produce articles then you are missing an opportunity to increase your presence in your chosen field.

RSS can be used for many purposes and creating a feed in not that difficult. There is a whole new method of content delivery which is very good at delivering your content to readers. Whether you decide to publish for news or syndication purposes it is a good idea to create an to explain the purpose of your feed.

Allan is the webmaster at an RSS resource for webmasters. Learn how to use RSS to attract and retain visitors to your site.

In The News:

Ask Suzen: What's the Value of a Blog Comment?
Patch.com
Not even the Huffington Post would have commenters unless they were performing a few effective tactics such as: Sending your blog out via email to your opt-in listâ€¦ which I know you have on your log to encourage folks to subscribe via RSS or an auto ...

Live blog: Kings, Coyotes tied 3-3 in Game 5
Tucson Citizen
22, 2012, under USA TODAY News We're live-blogging Game 5 of the Western Conference. The Los Angeles Kings, visiting the Phoenix Coyotes, can clinch a berth in the Stanley Cup Finals with a win. 10:45: That goal was big for the Coyotes because the ...

and more »

Live blog: Devils lead Rangers 3-1 in Game 4
Tucson Citizen
21, 2012, under USA TODAY News NEWARK â€“ We're live blogging Game 4 of the Eastern Conference final. The New York Rangers lead the New Jersey Devils 2-1 in the best-of-seven series: 10:34: Rangers pull Henrik Lundqvist with more than two minutes left.

and more »

5 Common SMB Online Marketing Optimization Issues Solved: Q&A with Lee Odden
Search Engine Watch
Ongoing Engagement Means You'll Never Run Out of Things to Talk (or Write) About We asked Odden what advice he has for entrepreneurs who have shied away from blogging and/or social because they don't feel they can produce enough contenton a regular ...

and more »

Bloglovin, a prettier take on RSS and Tumblr, gets Betaworks investment
GigaOM
Now, the company said it has about 1.4 million members worldwide and 2.4 million monthly unique visitors, who use the site to follow blogs in a range of areas, from fashion and food to photography and interior design. Like an RSS reader, ...

and more »

Blog To Get More Patients? IDA's New Dental Marketing Websites Can Showcase ...
San Francisco Chronicle (press release)
New websites from Internet Dental Alliance, Inc. (IDA) let doctors easily embed their blogs into their IDA New Patient Portals to automatically generate fresh content and new patient leads. IDA's Portals let doctor's integrate the RSS feeds from their ...

and more »

12 Reasons Why Blogging Is The #1 B2B Marketing Tactic
Business 2 Community (blog)
What is a 'Blog'? Shorthand for â€œWeblog,â€ a blog offers an easy way to present brief chunks of frequently refreshed Web content. Backed with easy-to-use technologies for syndication (eg, RSS), comments and trackbacks, blogs are often the blazing ...

and more »

Twitter applies greater precision to 'Who to Follow' feature
Red Rocket Media News
If you are new here, you might want to subscribe to the RSS feed for updates on this topic. Micro-blogging service Twitter is tweaking its 'Who to Follow' feature, as not everyone is interested in â€œJustin Bieber, FC Barcelona or Kim Kardashian.

and more »

How to Get Bloggers to help in Your Press Release Distribution
PR Newswire (press release)
In Vision Smart News online press release distribution system if the press release is crafted well it will help reach various blogs by way of RSS feeds. To learn more about a How to Get Bloggers to help in Your Press Release Distribution contact Qamar ...

and more »

COMMENTARY: Does "The Stage Door" need a Facebook page? My thoughts.
Naples Daily News (blog)
But how do you feel about getting anywhere from 50-90% of the blog content via Facebook? 4. This is the big one. Does anyone else have concerns about me building an audience for and inside Facebook - a platform controlled by someone else?

and more »

Google News

Using RSS for Publishing and Syndication

Blogging, RSS & Feeds